If you’ve worked in sales for any length of time, you’ve probably already noticed that things have shifted – a lot – in the last few years. Buying behaviors have changed dramatically, so we now operate in an “asymmetric” environment where buyers are better informed and more empowered than they used to be. Traditional sales tactics aren’t working so well (or at all), so a different mindset is required, and ideally, a different management approach to go with it. Here are some character traits that I hope will help you embrace a mindset fit for purpose for 21st century sellers.
Continue reading “Seven traits for modern day solution sellers”